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Adrenaline by Enrique Iglesias Launches Tomorrow

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By: Jamie Matusow

Editor-in-Chief

The new fragrance, Adrenaline by Enrique Iglesias launches tomorrow in the U.S., at Walmart, Target, Walgreens, CVS and Rite-Aid stores. It’s already on sale in other countries.

The singer collaborated with Coty to create his signature scent, which is a spicy woody oriental developed by perfumer Guillaume Flavigny of Givaudan. The sensual notes include: top notes of mandarin, lemon and violet; black pepper from Madagascar, saffron and pomarosa at its heart; and a base of fried tonka bean, cedar and leather.

The striking red bottle has the star’s name embossed across the front.

The fragrance is launching with an entire product line – a deodorant spray, aftershave lotion, and a hair and body wash – all in red bottles and tubes, with the name “Enrique Iglesias” as a logo that resembles a stamp,displayed large across the front of the packaging.

Here’s why Coty signed the Latino superstar.

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